Clear, Persuasive, and Obsessively Customer-Focused B2B Copywriting
In an age of information overload and microscopic attention spans, less is more. To attract today’s overwhelmed B2B prospects, your message must be clear, concise, and all about them. Bloated, self-serving marketing speak only adds to the noise.
I specialize in writing targeted marketing copy that speaks directly to the business challenges your prospects care about most.
- 15+ years of B2B website, lead generation, and content marketing experience.
- Author of The Lead Ladder–Turn Strangers into Clients, One Step at a Time (McGraw-Hill, 2006).
- Contributed to industry-leading marketing websites including marketingprofs.com and contentmarketinginstitute.com.
Recent clients include:
- FastSpring (fastspring.com)
FreeAgent CRM (freeagentcrm.com)
Industry Dive Brand Studio (industrydive.com)
MBO Partners (mbopartners.com)
Field Nation (fieldnation.com)
Dale Carnegie Training (dalecarnegie.com)
Western Growers Association (wga.com)
ASIS International (asisonline.org)